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Richard Davies wrote: The UK has a good crop of technology pioneers in cloud computing - for example ElasticHosts, FlexiScale, Flexiant, OnApp - and also some strong government initiatives such as G-Cloud. We will have to see whether this kind of technical leadership converts into swift mass-market adoption or not.
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2008 West
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Practical SOA” Max Yankelevich
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Architecting an Enterprise Service Router (ESR) – A Cost-Effective Way to Scale SOA Across the Enterprise
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Cloud Computing Expo: Cloud and the Next Generation Enterprise Architecture
The Infrastructure-as-a-Service model of early cloud computing providers has focused on making the hardware layer consumable

The Infrastructure-as-a-Service model of early cloud computing providers has focused on making the hardware layer consumable as on-demand compute and storage capacity. This is an important first step, but for companies to harness the power of the cloud, it should enhance the alignment driven by enterprise architecture, driving down the lead times for delivering IT value to business, from concept to deployment, and through maintenance.

An architecture-aware cloud computing infrastructure leads to IT services that are easily configured, deployed, dynamically-scaled, and managed in these virtualized hardware environments, while tied into business processes, data models, security services and the data center's service management, problem resolution, and compliance processes.

This session will discuss in greater detail how this new approach to infrastructure operates and how to increase both alignment and agility through it.

Speaker Bio:
Stuart Charlton is the Chief Software Architect for Elastra, a provider of cloud computing software infrastructure. He specializes in the areas of systems architecture, RESTful web architecture, data warehousing, and is an avid follower of lean and agile approaches to business processes and product development.

Prior to joining Elastra, Stuart was an Enterprise Architect with BEA Systems Worldwide Consulting, was the lead integration architect for a major Canadian telecommunications company, and has been a consultant and trainer for over a dozen organizations in the United States, Canada and Japan.

He is the co-author of CodeNotes for J2EE, published by Random House in 2002, and has written for leading online publications.

Cloud Computing Conference & Expo, November 19-20-21, 2008
SYS-CON Events announced today that Amazon CTO Dr. Werner Vogels will deliver the opening keynote at SYS-CON's Cloud Computing Conference & Expo (www.cloudcomputingexpo.com), which will take place November 19-21, at the Fairmont Hotel at the heart of Silicon Valley, in San Jose, California. The first International Cloud Computing Conference & Expo will be colocated with the 4th International Virtualization Conference & Expo (www.virtualizationconference.com)..

Building the right infrastructure that can scale up or down at a moment's notice can be a complicated and expensive task, but it's essential in today's business landscape. This applies to an enterprise trying to cut-costs, a young business unexpectedly saturated with customer demand, or a start-up looking to launch.

There are many challenges when building a reliable, flexible architecture that can manage unpredictable behaviors of today's internet business. This presentation will review some of the lessons learned from building one of the world's largest distributed systems; Amazon.com. The focus will be on state management which is one of the dominating factors in the scalability, reliability, performance and cost-effectiveness of the overall system.

Register for the Conference Today & Save!

About the Speaker:
Dr. Werner Vogels is Vice President & Chief Technology Officer at Amazon.com where he is responsible for driving the company's technology vision. Prior to joining Amazon, he worked as a research scientist at Cornell University where he was a principal investigator in several research projects that target the scalability and robustness of mission-critical enterprise computing systems.

Vogels holds a Ph.D. from the Vrije Universiteit in Amsterdam and has authored close to 80 articles for journals and conferences, most of them on distributed systems technologies for enterprise computing.

Sponsorship and Exhibit Opportunities
Sponsorship and Exhibit Opportunities Offered on a First-Come First-Served Basis. To inquire about sponsorship and exhibit opportunities please contact Carmen Gonzalez at 201-802-3021 or by email at events(at)sys-con.com. Currently, a limited number of sponsorship and exhibition packages with multiple sponsorship discounts are available for the upcoming events.

About Cloud News Desk
Cloud Computing News Desk brings the latest industry news related to the Cloud paradigm of massively scalable IT resources and capabilities delivered as a service using Internet technologies. For up to date news on the International Cloud Computing Conference & Expo series, the easiest way is to follow it on Twitter.

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