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rock333 wrote: At the IaaS Cloud layer virtualisation is going to be essential to allow the self service attributes, all painful and slow to do with physical hardware. Moving up the stack to PaaS and SaaS the use of virtualisation may, as you say, be less required if you put lots of smarts into your software. A lot of software does not have those smarts and by utalising virtualisation of the layers below can manipulate existing software architectures to have more cloudy attributes through automation (eg run load balancers and deploy more servers automagically). Over time, as new investment in software at...
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SOA, WOA and Cloud Computing: The New Frontier for Data Services
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DataServices World 2008 West: Where Are Data Services Headed?
Speaker lineup headlined by Dr Michael Carey also includes experts from Adobe, Yahoo!, IBM, Oracle, & Salesforce

DataServices World West 2008, being held November 20 in San Jose, California, at the 14th International SOA World Conference & Expo, has a lineup of speakers headlined by Dr Mike Carey (pictured), one of the 50 Most Influential Computer Scientists in the world. The lineup also includes experts from Adobe, Salesforce, Yahoo!, IBM, m2mi, and DataDirect Technologies.

"DataServices World is about the confluence of databases, data warehousing, business intelligence, enterprise computing and Internet computing," says Ken North, DataServices World 2008 West Conference Chair.

Carey, who leads the lineup, is Bren Professor of Information and Computer Science at UC Irvine and the 2005 recipient of the ACM IGMOD Edgar F. Codd Innovations Award - the computing equivalent of an Academy Award!

Carey, a National Academy of Engineering member, is acknowledged as one of the 50 most influential computer scientists in the world by a UCLA-maintained Web site that tracks research citations. He is best known for his work on advanced database systems and database system performance.

His most influential academic projects have been the EXODUS and SHORE database systems, which continue to influence designers and researchers in the field. In industry, he contributed to IBM’s DB2 Universal Database system and played a leadership role for BEA Systems’ data integration and management solutions. These systems are widely used in the banking, insurance and healthcare industries, and they also have many government applications.

Speaking of the much-acclaimed DataServices World event, which kicked off in March of this year in New York City, Ken North said of Data Services as a technology approach: "Its focus is architectures and technologies for accessing data from heterogenous data sources and providing that data to consumers such as components, services and applications."



North continued:

"Many organizations have a variety of persistent data stores, including SQL databases, geo-coded data files, spreadsheets, content management systems and XML. Services, applications, and mashups can consume and integrate data from disparate data sources. In an n-tier enterprise architecture and a service-oriented architecture, the logic for providing data from databases and other data sources resides in data access layers and data services layer."

Sessions at DataServices World 2008 West at SOA World 2008 West, the one-day event being held November 20 in The Fairmont Hotel, San Jose, CA , include

Ken North - DataServices World Chair, KNComputing, LLC
Information Retrieval, Data Sharing and Cheap Computing: Hindsight and Foresight
Susan Malaika - Senior Technical Staff Member, IBM
Universal Services for SOA, WOA, Cloud and XML Data
Parand Darugar - Director of Software Architecture, Yahoo!
Data Processing in the Cloud
Peter Coffee - Director of Platform Research, SalesForce.com
Workshop: Data Quality, Data Access and Data Services
Jeff Vroom - Principal Scientist, Adobe
LiveCycle Data Services: Declarative Data Management
Rob Steward - VP of Research and Development, DataDirect Technologies
SOA, WOA and Cloud Computing: The New Frontier for Data Services
Dr Michael Carey - Professor, University of California at Irvine
Services Modeling: Data Modeling in the SOA Age
Geoff Brown - Founder & CEO, m2mi Corporation
Modeling & Machine Intelligence



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About Jeremy Geelan
Jeremy Geelan is Sr. Vice-President of SYS-CON Media & Events. He is Conference Chair of the worldwide Cloud Expo series, of the Virtualization Conference series, and of the uppcoming UlitzerLIVE! event. He's founder of Cloud Computing Journal, Web 2.0 Journal, AJAX & RIA Journal and other leading SYS-CON titles. From 2000-6, as first editorial director and then group publisher of SYS-CON Media, he was responsible for the development of all new titles and i-Technology portals for the firm. Today he has complete responsibility for the content of SYS-CON's entire portfolio of Events. He regularly represents SYS-CON Media & Events at conferences and trade shows, speaking to technology audiences both in North America and overseas. He is executive producer and presenter of "Power Panels with Jeremy Geelan" on SYS-CON.TV.

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