YV&C News Desk
Fraser Yachts Appoints New Director of Charter Retail
New Director of Charter Retail
Feb. 28, 2008 04:00 PM
Fraser Yachts is very excited to announce the arrival of
Lania Rittenhouse. As the new Director of Charter Retail she will be leading
the Fraser Yachts Charter Retail Division, based in Fort Lauderdale, FL.
Lania arrives at Fraser Yachts with an extremely impressive
background. Frank Brand, CEO of Fraser Yachts, states: “I am extremely excited
to welcome Lania to Fraser Yachts – her knowledge and experience will be an
invaluable asset to all of us. We are now an even stronger company with the
vision and the resources to provide our client with an even better service,
which is our ultimate goal.”
Lania brings a rich history of multi cultural and
international experience from a variety of industries including cruise,
tourism, and high-end retail. She has lived and traveled in over 65
countries, and speaks French and German in addition to her native
English. Lania has a proven ability to lead strategic initiatives with 20
years in marketing, operations, revenue enhancement and international business
development.
Most recently Lania was with Norwegian Cruise Line in Miami, FL
as Vice President, Hotel Operations, responsible for the Hotel Department
aboard 14 cruise ships, with more than one million international guests per
year.
Previously Lania was Director of Tourism for the Cayman
Islands Government, where she was acknowledged for her ability to improve
communications and implement a fully integrated marketing program. Prior
to that, she spent almost 10 years with Renaissance Cruises in Fort Lauderdale, FL., where she held a
variety of executive positions ranging from cruise operations, ship building,
product development and passenger shore excursions.
Lania has an MBA in International Management from the
American Graduate School of International Management, AZ (Thunderbird) and a BA
in Political Science from the University
of Florida.
She loves to run, compete in triathlons, read and travel the
world with her husband Tom and daughters Chloe and Madison.
About YV&C News DeskYV&C News Desk focuses on the finest yachts available for charter worldwide and on international yacht vacations, experiences, and destinations, bringing you first-hand, independent news that is broker-, charter-, and yacht builder- neutral.