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Richard Davies wrote: The UK has a good crop of technology pioneers in cloud computing - for example ElasticHosts, FlexiScale, Flexiant, OnApp - and also some strong government initiatives such as G-Cloud. We will have to see whether this kind of technical leadership converts into swift mass-market adoption or not.
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SYS-CON's Edge 2004 East Conference and Expo Attracts Top i-Technology Companies as Leading Sponsors for the February 24-26 Bost
Macromedia, Microsoft, Computer Associates, Novell, Intel, Mobilized Software, IONA, OpenLink Software, Kenetiks, Westbridge Tec

(Montvale, NJ, February 17, 2004) - SYS-CON Events, Inc. (www.sys-con.com) announced today that Edge 2004 East - International Conference & Expo will open on Tuesday, February 24, and run through Thursday, February 26. The Conference expo floor will be open Tuesday, February 24, and Wednesday, February 25. (http://sys-con.com/edge2004/).

The sponsors and exhibitors (http://sys-con.com/edge2004/exhibitors.cfm) of the event will offer their innovative new technologies to conference delegates, corporate i-technology managers, industry decision makers, and software buyers.

In its fourth year, this sixth international event will take place at Boston's Hynes Convention Center. The Conference is being sponsored by the world's foremost i-technology companies, including Macromedia, Microsoft, Computer Associates, Novell, Intel, Mobilized Software, IONA, OpenLink Software, Kenetiks, Westbridge Technologies, EAI Consortium and OASIS. SYS-CON is offering customized education tracks on Web services, Java, .NET, MX, and XML technologies, as well as vendor-specific learning opportunities for i-technology managers.

"SYS-CON's Edge Conference & Expo has established itself as the leading i-technology event in the world since its launch in September 2001, in New York City," said Fuat Kircaali, founder and CEO of SYS-CON Events. "Based on popular demand, this year our East Coast Conference will take place for the second time in Boston's Hynes Convention Center. This will be our sixth international event, and is the best show we have ever put together."

"This year's Conference & Expo has drawn the highest level of participation by leading companies, as well as by our conference faculty, partners, and exhibitors," said Grisha Davida, president of SYS-CON Events. "In Boston, we will offer the best education opportunity of the year, covering the most essential i-technology topics designed by the conference advisory committee and taught by the world's most renowned experts and speakers in their fields."

Microsoft and Intel Participate With Partner Pavilions; Walt Disney World Joins as Exhibitor

Edge 2004 East in Boston has attracted the highest level of industry support and participation from the leading i-technology exhibitors and sponsors.

Disney is executing a service-oriented architecture strategy to provide new ways of connecting to their customers, business partners, and employees regardless of their location or devices -- whether through the Internet, cell phones/WiFi devices, interactive television, or special applications of Disney magic, such as Disney's intelligent "Pal Mickey" plush toys. Java and Web services (mixed with a little pixie dust) are key technologies behind the magic they will demonstrate at the conference.

Macromedia (Platinum Sponsor)
Macromedia is motivated by the belief that great experiences build great business. Macromedia provides the industry-leading software that empowers developers and designers to create and deliver those effective, compelling, and memorable experiences.

Microsoft (Gold Sponsor)
Microsoft .NET is a set of Microsoft software technologies for connecting information, people, systems, and devices. It enables a high level of software integration through the use of Web services -- small, discrete, building-block applications that connect to each other as well as to other, larger applications over the Internet.

Computer Associates (Gold Sponsor)
Computer Associates International, Inc. (CA) offers the most comprehensive portfolio of solutions for managing Web services and Web services platforms. CA's end-to-end solutions, including Unicenter® Web Services Distributed Management, dramatically reduce the cost and complexity of Web services deployments by providing visibility and control, optimized performance and increased enterprise responsiveness. For more information, please visit www.ca.com/webservices.

Novell (Silver Sponsor)
Novell eXtend is an award-winning Visual Integrated Services Environment for rapidly creating, deploying, and managing advanced Web applications based on J2EE and Web services. Using Novell eXtend, application developers can rapidly deliver dynamic, interactive and standards-based solutions that integrate existing information assets no matter where they reside.

Mobilized Software (Community Sponsor)
Through the Mobilized Software Initiative, Intel and other leading technology companies provide a comprehensive set of software tools, services, architecture specifications and training programs to help design software for mobility. Get the facts on developing enhanced mobile solutions and see results through process automation and a more-mobile workforce. Visit www.mobilizedsoftware.com.

Intel (Corporate Sponsor)
For over three decades, Intel Corporation has developed technology enabling the computer and Internet revolution that have made a significant impact on our everyday lives. Intel is now enabling software developers to develop and optimize applications for mobile use, providing a seamless, consistent user experience, whether connected or not. For more information, visit http://www.intel.com/IDS/mobile.

IONA (Corporate Sponsor)
Artix is a family of Web services-based service-oriented integration products that renovate IT assets and consolidate legacy middleware to reduce the complexity and cost of IT operations. Customers use Artix to maximize the value of existing systems through the deployment of the best of standards-based middleware and enterprise Web services.

OpenLink Software (Corporate Sponsor)
A leading technology innovator, OpenLink Software cost-effectively addresses enterprise challenges by supplying standards-compliant, cross-platform, secure, high-performance middleware solutions including: Universal Data Access (UDA) Drivers; the Virtuoso Universal Server for SQL, XML, Web services, Web applications deployment, Weblogs, and more; database benchmarking utilities; and an Open Source Data Access SDK for ODBC.

Kenetiks (Education Sponsor)
Kenetiks is a worldwide provider of Java-WebSphere training and project mentoring with courses available for every skill level. Our Kenetiks Academy can show you how to build your own J2SE/J2EE applications for IBM WebSphere Application Server and IBM WebSphere Portal Server using WebSphere Studio Application Developer.

Westbridge Technologies (Education Sponsor)
Westbridge Technology provides Web Services Management solutions that enable enterprises to secure and manage XML Web Services networks. The Westbridge XML Message Server (XMS) enables organizations like the FTC, Danish government and Travelers Property Casualty to seamlessly connect, secure and manage XML Web Services networks. For more information, visit www.westbridgetech.com.

EAI Industry Consortium (Association Sponsor)
The EAI Industry Consortium is a nonprofit global advocacy group developed to promoting enterprise application integration through sponsored research, the establishment of standards and guidelines, best practices, and articulation of strategic and measurable benefits. The member-driven consortium, designed as an EAI information hub, encompasses marketplace education, resource tools, and EAI trends, providing members with a venue to develop, create, and debate.

OASIS (Association Sponsor)
OASIS is the nonprofit, international consortium that has been providing open solutions for electronic data interchange since 1993. Dedicated from its inception to the technology now known as XML, OASIS is the world's largest independent, vendor-neutral organization for the standardization of XML applications in electronic commerce. The primary mission of OASIS and its members is to identify and resolve interoperability issues that exist between XML applications and technologies.

The conference will present ground breaking technologies from the following leading exhibitors and sponsors:

Ascential Software, asp.netPRO, ASPstreet.com, Broadbeam (Mobilized Software Initiative Pavilion), Burntsand (Microsoft Pavilion), ClearNova, ColdFusion Developer's Journal, Computer Associates (Gold Sponsor), CriticalSites (Microsoft Pavilion), Walt Disney World, EAI Industry Consortium (Association Sponsor), Ektron, Franklins.NET (Microsoft Pavilion), HSPstreet.com, IBM (Mobilized Software Initiative Pavilion), InstallShield Software, Internosis (Microsoft Pavilion), Intel Corporation (Corporate Sponsor), IONA (Corporate Sponsor), iSpheres, JDJ, Kenetiks (Education Sponsor), LinuxWorld Magazine, Macromedia (Platinum Sponsor), Microsoft (Gold Sponsor), Mindreef, Mobilized Software (Community Sponsor), MX Developer's Journal, .NET Developer's Journal, Nexaweb (Mobilized Software Initiative Pavilion), Nextpage (Mobilized Software Initiative Pavilion), Novell (Silver Sponsor), OASIS (Association Sponsor), OpenLink Software (Corporate Sponsor), Parasoft, PeerDirect (Mobilized Software Initiative Pavilion), Sonic Software, STAR Information Technology (Microsoft Pavilion), StrikeIron, Surebridge (Microsoft Pavilion), Velocitis, Web Services Journal, WebSphere Journal, Westbridge Technologies (Education Sponsor), Wireless Business & Technology, XML-Journal.

SYS-CON Events offers several levels of registration options at the conference Web site (http://sys-con.com/edge2004/registernew.cfm) for delegates who wish to register to attend the conference.

About SYS-CON Media

SYS-CON Media, listed in Inc 500 three years in a row as the fastest growing, privately held publishing company in America, is the world's leading publisher exclusively serving i-technology markets. SYS-CON's well-known and respected magazine titles include: Java Developer's Journal (www.JavaDevelopersJournal.com), .NET Developer's Journal (www.DotNETDevelopersJournal.com), Web Services Journal (www.WSJ2.com), Wireless Business & Technology (www.WBT2.com), XML-Journal (www.XML-Journal.com), WebSphere Developer's Journal (www.WebSphereDevelopersJournal.com), ColdFusion Developer's Journal (www.ColdFusionJournal.com), PowerBuilder Developer's Journal (www.PowerBuilderJournal.com), and Linux Business Week (www.LinuxBusinessWeek.com), and LinuxWorld Magazine (www.linuxworld.com), and MX Developer's Journal (www.MXDevelopersJournal.com).

Each month SYS-CON Media reaches over half a million i-technology professionals through its specialty journals, magazines, books, conferences, and the SYS-CON interactive portal with its 97 Web sites at www.sys-con.com.

About SYS-CON Events, Inc.
SYS-CON Events, Inc. is the world's leading producer of i-technology developer conferences and expositions. SYS-CON Events' upcoming 2004 conference and expo calendar includes: Edge 2004 East, which will take place February 24 - 26, 2004 at the Hynes Convention Center in Boston, MA.


Contact:
Grisha Davida (expo)
Company: SYS-CON Events, Inc.
Voice: 201 802-3004
E-mail: grisha@sys-con.com

Lin Goetz (conference)
Company: SYS-CON Media
Voice: 201 802-3045
E-mail: lin@sys-con.com

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