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The speed of data is key
By: Kevin Benedict
Jun. 25, 2017 10:00 AM
When a person has clogged arteries it restricts and reduces the flow of oxygen-rich blood through their body. Clogged arteries also greatly increase the risk of strokes, heart attacks and even death. In the digital age the equivalent of oxygen-rich blood for organizations is the data running through an information logistics system.
Healthy and digitally mature organizations have in place an optimized information logistics system (OILS) that enables data to flow unencumbered and efficiently throughout an organization in digital-time. Data must flow in digital-time, a speed that is fast enough to satisfy even impatient digital consumers.
Clogged or restricted data movement and usage, however, hurts an organization by preventing it from working at the pace of digital commerce, and places it at risk just like in the biological world.
What clogs or restricts data movement in an enterprise? Many things including the following:
The "O" in the acronym OILS is for optimized. It means data must flow faster than is possible in a system dependent upon biological entities. An optimized system must operate at the speed of digital-time, and that requires automation and bots.
The argument for automation and bots is simple to understand. Who among us wants to wait for a human to manually look up our account, review and approve our Starbuck's App transaction while a long line of impatient people wait behind us? None of us do. We want our transactions to be lubricated by an OILS and as fast as possible.
Another example - who among us wants a turn-by-turn GPS navigation system to be operated by a room full of people with maps spread out on their desk and headsets on talking to us? None of us right! We want GPS sensors connected to satellites automatically identifying our location on a map, and a bot instructing us where to go using an OILS operating in digital-time.
I invite you to watch my latest short video on digital technology trends and strategies:
Download the full report with charts and data sources here.
Follow Kevin Benedict on Twitter @krbenedict
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