Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Expo on Google News

2008 West
DIAMOND SPONSOR:
Data Direct
SOA, WOA and Cloud Computing: The New Frontier for Data Services
PLATINUM SPONSORS:
Red Hat
The Opening of Virtualization
GOLD SPONSORS:
Appsense
User Environment Management – The Third Layer of the Desktop
Cordys
Cloud Computing for Business Agility
EMC
CMIS: A Multi-Vendor Proposal for a Service-Based Content Management Interoperability Standard
Freedom OSS
Practical SOA” Max Yankelevich
Intel
Architecting an Enterprise Service Router (ESR) – A Cost-Effective Way to Scale SOA Across the Enterprise
Sensedia
Return on Assests: Bringing Visibility to your SOA Strategy
Symantec
Managing Hybrid Endpoint Environments
VMWare
Game-Changing Technology for Enterprise Clouds and Applications
Click For 2008 West
Event Webcasts

2008 West
PLATINUM SPONSORS:
Appcelerator
Get ‘Rich’ Quick: Rapid Prototyping for RIA with ZERO Server Code
Keynote Systems
Designing for and Managing Performance in the New Frontier of Rich Internet Applications
GOLD SPONSORS:
ICEsoft
How Can AJAX Improve Homeland Security?
Isomorphic
Beyond Widgets: What a RIA Platform Should Offer
Oracle
REAs: Rich Enterprise Applications
Click For 2008 Event Webcasts
SYS-CON.TV
Top Links You Must Click On


Sense Networks Reveals the Most Romantic Mobile Cities

Sense Networks, the leader in delivering mobile ads based on mobile location and behavioral targeting data, in conjunction with xAd, the leader in targeting mobile ads based on location signal and search context, today revealed the most romantic US cities, based on mobile shopping behavior and user search data. Cupid has been busy in Houston, Texas this year, with the city leading the pack as the most romantic city, overall. Chicago and New York residents should anticipate a lot of romantic gifts and candlelit dinners this week as well, with these cities ranking as the second and third Most Romantic Mobile Cities overall.

Sense Networks and xAd analyzed their databases to find a view of romantic behavior on consumer mobile devices across the US. To identify trends for the Most Romantic Mobile Cities, the analysis considered mobile search and purchase behaviors for sit-down restaurants, florists, gift shops, intimate apparel, jewelry stores and hotels.

While Houston is planning romantic activities and lingerie gift-exchanging, Chicago residents break out their wallets to dress up their dates in jewelry. Romance is in the air all around this year, with no apparent coasts or regions standing out against the others. The top mobile romantic cities in each category are listed below.

Rank    

Most Romantic Cities
Overall

   

Top Cities: Mobile
Searches for
Romantic
Activities

   

Top Cities: Mobile
Retail Retargeting -
Jewelry Store Shopping

   

Top Cities: Mobile
Retail Retargeting -
Shopping at
Victoria’s Secret

1     Houston, TX     Houston, TX     Chicago, IL     Houston, TX
2     Chicago, IL     New York, NY     Houston, TX     Philadelphia, PA
3     New York City, NY     Los Angeles, CA     Charlotte, NC     Charlotte, NC
4           Chicago, IL     Indianapolis, IN     Indianapolis, IN
5           Dallas, TX     Sacramento, CA     New York City, NY
6           San Antonio, TX     New York City, NY     Sacramento, CA
7           Atlanta, GA     Birmingham, AL     Cleveland, OH
8           Miami, FL     Norfolk, VA     Las Vegas, NV
9           San Francisco, CA     Columbia, SC     Boston, MA
10           Louisville, KY     Los Angeles, CA     Austin, TX
               

“Deep insights into consumer location and behavior trends enable brands and retailers to better predict how seasons and special occasions, such as Valentine’s Day, will affect their sales and foot traffic,” said David Petersen, CEO of Sense Networks. “This level of consumer understanding makes campaign planning more accurate and precise. In 2013, highly-targeted campaigns that leverage mobile location and behavioral targeting will drive mobile advertising ROI, by reaching only the consumers who are likely to complete purchase transactions.”

Mobile search results were based on local-mobile searches conducted across the xAd networks during the dates of Jan. 21-Feb. 14, 2012, and Jan. 21- Feb. 7, 2013. Sense Networks’ Retail Retargeting results are based on over 7 million mobile location impressions for Victoria’s Secret and jewelry stores from Q3 2012-Q1 2013.

“Mobile search is becoming much more revealing of consumer purchase intent than its desktop counterpart, as users search for places, services or products that they want in real-time,” said Monica Ho, VP of Marketing for xAd. “Putting this search data to use in ad targeting results in more relevant consumer offers based on elements such as past behaviors and precise location.”

Sense Networks’ Retail Retargeting solution can reach an audience of 90 million users with 10 billion location-enabled impressions per month and has the ability to reach and retarget shoppers of the top 1,000 US retailers. Sense uses this data to build specific profiles of customers and prospects to target with mobile ads, based on predictive location and behavioral targeting that matches consumers to the most relevant offers.

The Most Romantic Mobile Cities infographic can be found here:
https://www.sensenetworks.com/2013/02/most-romantic-mobile-cities/

About Sense Networks
Sense Networks is the leader in applying mobile location and behavioral targeting data to connect brands with relevant mobile users, through mobile ads. Sense uses the most sophisticated location data processing platform available in mobile advertising, to deliver mobile audiences at scale and a four time lift in click-through rates (CTR), compared to typical context-targeting. The company builds user profiles allowing brands to reach mobile audiences based on historical and real-time location data, combined with 1,000 behavioral attributes. Sense’s Retail Retargeting™ solution can identify and reach shoppers and prospects of the top retailers with relevant mobile ads when they are near the retailer, such as at home or work. The company has over six years of experience working with mobile location Big Data, processing billions of location points per day. The company was founded by computer scientists from MIT and Columbia and is backed by Intel Capital, Javelin Venture Partners and investors from the hedge fund community. For more information about Sense Networks visit us at http://www.sensenetworks.com/. Follow us on Twitter at @Sense_Networks.

About xAd
Since 2009, xAd has grown to become one of the largest mobile advertising networks in the U.S. and the only one offering the ability to target audiences using a combination of accurate location signal and search context. Across its network, xAd aggregates and manages billions of monthly ad impressions from which it derives the largest supply of location based advertising inventory in the market. For over a million national and local advertisers, xAd delivers targeted mobile location@scale. xAd is based in New York City with several satellite offices across the U.S. and Internationally. For more information, visit xAd.com.

About Business Wire
Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Enterprise Open Source Magazine Latest Stories . . .
Cloud Foundry open Platform as a Service makes it easy to operate, scale and deploy application for your dedicated cloud environments. It enables developers and operators to be significantly more agile, writing great applications and deliver them in days instead of months. Cloud Foundr...
Silver shows that predictions in areas such as economics have been less successful, e.g. he examines why many economists missed the recession, and why supposedly expert forecasters get election predictions wrong so often. For example, before the recession of 2008, the assumption was ma...
The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is ob...
You can then easily piece together full transaction traces by ordering all method calls by sequence number. Further analysis can be applied to this information for a number of purposes. For example, by analysing the transactions, developers can easily construct design diagrams that can...
Every day and every second, the system administrator gets tones of information on the network operation, network devices’ operation, and messages from users; he sets dozens of challenges, which must help to avoid the existing and possible problems in the future. Often, it is rather dif...
With the increasing complexity of software, organizations are more cognizant than ever about the potential pitfalls of including open source code in their products. Below are some quick tips to continue leveraging open source code, while keeping your manager and legal department happy.
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021




SYS-CON Featured Whitepapers
ADS BY GOOGLE