NORTHBROOK, Ill., Feb. 11, 2013 /PRNewswire/ -- Today, Allstate Insurance Company announced that members of United Airlines' MileagePlus program may earn MileagePlus award miles for pursuing Allstate for a new auto or homeowners policy.

Together with United, Allstate has developed this exclusive consumer offer to add value for new Allstate customers and build member loyalty within the MileagePlus program. This relationship is a trailblazer in the insurance industry and is one of the first programs of its kind to offer rewards.

"Allstate is excited to work with United to exclusively market auto and homeowners insurance to MileagePlus members," said James Rosseau, president of Allstate Affinity Solutions. "United is an industry leader and its MileagePlus program provides opportunities for customers to earn and use miles worldwide. Allstate is a leader in our industry as well and offers a wealth of innovative products and services that help protect customers from life's uncertainties. Together, we can take care of people where they live, when they drive and when they fly."

Readers of Global Traveler magazine have voted MileagePlus the best frequent flyer program for nine consecutive years. According to an IdeaWorks study of airline award-seat availability in 2012, MileagePlus offers the most award-seat availability among U.S. global carriers.

"As we continue to expand the opportunities our members have to earn and use their miles and further enrich the world's leading travel loyalty program, United is pleased to join with Allstate to offer unique new benefits to our mutual customers," said Tom O'Toole, president of MileagePlus and senior vice president of Marketing and Loyalty at United Airlines.

Here's how the program works...

• Beginning today, February 11, 2013, customers in 24 participating states can earn United MileagePlus miles by considering Allstate for their insurance needs.
• Depending on the state, MileagePlus members can earn miles by either getting a new auto or homeowners insurance policy with Allstate, or getting a quote for a new auto or homeowners policy with the company.
• Allstate agency owners can assist potential customers by providing a quote and writing the new policies. Check out allstate.com/agentlocator to find an Allstate agent.
• In those states where a policy is written, MileagePlus members earn the additional miles on the effective date of the policy.
• MileagePlus members can earn up to 4,500 miles for doing business with Allstate, depending on the state.

Affinity Solutions is a new business for Allstate started in 2011 that creates relationships with select companies that offer unique consumer value and enable access to desirable consumers to sell Allstate products. Bass Pro Shops was Allstate's first affinity relationship. With United Airlines, Allstate is expanding relationships with other reputable companies.

About United Airlines
United Airlines and United Express operate an average of 5,472 flights a day to 381 airports across six continents. In 2012, United and United Express carried more passenger traffic than any other airline in the world and operated nearly two million flights carrying 140 million customers. United is investing in upgrading its onboard products and now offers more flat-bed seats in its premium cabins and more extra-legroom economy-class seating than any airline in North America. In 2013, United became the first U.S.-based international carrier to offer satellite-based Wi-Fi on long-haul overseas routes. The airline also features DIRECTV® on nearly 200 aircraft, offering customers more live television access than any other airline in the world. United operates nearly 700 mainline aircraft and has made large-scale investments in its fleet. In 2013, United will continue to modernize its fleet by taking delivery of more than two dozen new Boeing aircraft. The company expanded its industry-leading global route network in 2012, launching nine new international and 18 new domestic routes. Business Traveler magazine awarded United Best Airline for North American Travel for 2012, and readers of Global Traveler magazine have voted United's MileagePlus program the best frequent flyer program for nine consecutive years. United is a founding member of Star Alliance, which provides service to 194 countries via 27 member airlines. More than 85,000 United employees reside in every U.S. state and in countries around the world. For more information, visit united.com or follow United on Twitter and Facebook. The common stock of United's parent, United Continental Holdings, Inc., is traded on the NYSE under the symbol UAL.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate^®" slogan, Allstate is reinventing protection and retirement to help nearly 16 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate insurance products (auto, home, life and retirement) and services through Allstate agencies, independent agencies, and Allstate exclusive financial representatives in the U.S. and Canada, as well as via www.allstate.com and 1-800 Allstate^®. As part of Allstate's commitment to strengthen local communities, The Allstate Foundation, Allstate employees, agency owners and the corporation provided $28 million in 2011 to thousands of nonprofit organizations and important causes across the United States.

SOURCE Allstate Insurance Company