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Belle Foods Selects Accelitec WalletBuilder for Customer Engagement Platform

Birmingham-based Belle Foods LLC, named the 2012 Southeast Retailer of the Year by the Griffin Report of Food Marketing, has selected Accelitec, Inc.’s WalletBuilder platform to support Belle Foods’ customer engagement management program at their 57 store locations.

“This is a very important investment for our company,” said Bill White, CEO for Belle Foods. “Choosing this partner was a concerted effort from our executive team that we took very seriously. Accelitec’s WalletBuilder is innovative, integrates to IBM ACE, is technically sound, and is a platform we can leverage immediately as well as in the future.”

“We went through a very rigorous process of determining just the right partner for this critical, customer-facing program,” said Gregg Tautkus, Director of Business Development for Belle Foods. “The Accelitec WalletBuilder delivers on our strategy of using digital tools to make the shopping experience at Belle Foods more engaging while remaining refreshingly simple for our guests.”

The Accelitec WalletBuilder platform is an innovative customer engagement toolset that helps retailers improve customer retention and store profitability.

“We are extremely happy to work with Belle Foods and help them enhance their already strong brand,” said Tom Bartz, Accelitec CEO. “Their commitment to customer service is a priority that aligns perfectly with the WalletBuilder platform. We are excited to work with the Belle Foods team to enhance their competitiveness in this fast-changing market.”

About Belle Foods

Belle Food is a family owned and family oriented retail grocery chain consisting of 57 stores operating in Alabama, Florida, Georgia and Mississippi while being based out of Birmingham, Alabama. At Belle Foods, we pride ourselves in providing top quality products, excellent customer service and affordable prices within a clean and family-friendly environment. www.bellefoods.com.

About Accelitec, Inc.

Accelitec, Inc. is a cloud-based customer engagement management software company located in Bellingham, Wash. Accelitec provides a comprehensive customer engagement platform with the result-driven components and functions a retailer needs today – and tomorrow. www.accelitec.com.

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Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

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