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Towards 2020 and Beyond -- Open Mobile Alliance to Deliver Unique Mobile Future Concepts at Mobile World Congress 2013
An Opportunity to See How the Entire Wireless Value Chain Comes Together to Deliver Open Specifications for Next Generation Mobile Services

SAN DIEGO, CA -- (Marketwire) -- 01/30/13 -- The Open Mobile Alliance (OMA) announced today that it will be holding a demonstration day at the world's largest mobile industry event, Mobile World Congress on Wednesday, February 27, 2013. The event will give an insight into innovative mobile technologies from OMA members and global industry leaders including: Huawei, Telecom Italia, Interop Technologies, Comverse, CSR, Sensinode, Fraunhofer Institute for Open Communication Systems (FOKUS), Gemalto, Red Bend and Invisitrack.

Visitors to Hall 8.0, Theatre C of the Fira Gran Via, Barcelona will see a variety of groundbreaking speaking sessions and unique demonstrations in this four-hour spectacular. Hot topics such as M2M, Mobile Federated Social Networks, Rich Communications Services (RCS), Small Cell Networks, Future Internet, Augmented Reality, Mobile Advertising and Location-based Services (LBS) are all included in the agenda.

All demonstrations will be enabled by specifications developed by member companies within OMA. Attendees will be given the opportunity to see how OMA enablers can help deploy products and services with the broadest reach and are interoperable across networks, devices and geographic boundaries.

"We are excited to demonstrate how OMA Enablers are driving developments in the mobile industry and how this is enabling the next generation of technology at one of the world's leading mobile events," said Seth Newberry, General Manager of the Open Mobile Alliance. "We are proud to be working with some of the world's leading vendors and operators participating in this event who are already using OMA Enablers across the industry to deploy a range of mobile applications."

"The development and success of the mobile industry has been based on open standards and interoperability, which enable non-discriminatory and healthy competition, economies of scale and openness," said Francesco Vadalà of Telecom Italia and Chairman of the OMA Technical Plenary. "This is what we do in OMA -- we produce mobile Service Enabler specifications used to create interoperable services across countries, operators and mobile terminals. And at Mobile World Congress 2013, you will see a sample of OMA Service Enabler specifications come to life."

Live demonstrations can be seen on Wednesday, February 27, 2013 in the Theatre District, Hall 8.0, Theatre C, from 15.00-19.00. To register to attend the OMA demo day, please contact Elizabeth Rose eRose@omaorg.org.

This event will also be open to a limited number of journalists to obtain previews of the demonstrations and the chance to speak to the companies attending. To register for a press pass to this event please contact Emma Johnson emma.johnson@proactive-pr.com.

Notes to Editors

About Mobile World Congress 2013
The GSMA Mobile World Congress, which will be held 25-28 February 2013 at Fira Gran Via in Barcelona, is recognised as the mobile industry's must-attend event. The 2013 Mobile World Congress is set to attract more than 70,000 attendees from the world's largest and most influential mobile operators, software companies, equipment providers, Internet companies, organisations in industry sectors such as financial services, healthcare, media, transport and utilities, as well as many government delegations.

Mobile World Congress includes an industry-leading conference with C-level speakers from around the world; an exhibition showcasing innovative mobile technologies, products and services; a developer-focused programme; a government and ministerial programme; as well as sponsored educational programmes and free seminars.

About OMA
The Open Mobile Alliance (OMA) delivers open specifications for creating interoperable services that work across all geographical boundaries on any bearer network. OMA's specifications support billions of new and existing fixed and mobile terminals across a variety of mobile networks. Driven by the global demand for mobile data services, the member companies of the Open Mobile Alliance support the adoption of new and enhanced information, communication and entertainment solutions. For additional information visit www.openmobilealliance.org.

The Open Mobile Alliance (OMA) name and logo are registered trademarks of the Open Mobile Alliance Ltd. Other product and company names mentioned herein may be trademarks or trade names of their owners.

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Contact:
Elizabeth Rose
erose@omaorg.org

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