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Ticketmaster Extends Multi-Year Agreement with Aberdeen Exhibition and Conference Centre Arena
By: PR Newswire
Jan. 11, 2013 05:00 AM
LONDON, January 11, 2013 /PRNewswire/ --
Ticketmaster UK, a Live Nation Entertainment, Inc. (NYSE:LYV) company, has announced a new, multi-year contract with the Aberdeen Exhibition and Conference Centre Arena (AECC) providing complete ticketing services and new customer relationship management (CRM) tools.
Ticketmaster will continue to deliver in-house ticketing software enabling AECC to manage event ticketing and access control for the venue. AECC will also be benefit from Ticketmaster's new LiveAnalytics suite of CRM products. Live Analytics provides powerful customer insight through "tmAnalytics" a self-serve audience profile reports tool; and "tmMessenger" a powerful email tool with audience segmentation.
Additionally, the new contract will see the HMV store located on Union Street in Aberdeen become a new city centre box office facility for the AECC in 2013, with the ability to sell tickets for the venue's events as well as all other events sold through the Ticketmaster site.
Chris Edmonds, Managing Director, Ticketmaster UK said: "We are very pleased to continue what has been a successful relationship, started over five years ago, with the AECC by extending our current contract. We will be taking our services a step further with the addition of our brand new CRM tools LiveAnalytics, this is exciting for both us and the venue as we work together to increase engagement with consumers."
"We are happy to have committed to using Ticketmaster as our agent for another four years," commented AECC's Managing Director, Brian Horsburgh. "It is great for Aberdeen that customers can now also purchase tickets via HMV outlets, giving a broader range of options and complementing Aberdeen Box Office and Ticketmaster's own dedicated phone and internet services. We look forward to working closely with Ticketmaster and continuing to improve the customer experience at AECC."
With operations spanning 19 countries, Ticketmaster is the world leader in event ticketing and ranks among the top five eCommerce sites globally. Ticketmaster is a division of Live Nation Entertainment. Live Nation Entertainment is the world's leading live entertainment and ecommerce company, comprised of four market leaders: Ticketmaster.com, Live Nation Concerts, Artist Nation and Live Nation Network. Ticketmaster.com is the global event ticketing leader and one of the world's top five ecommerce sites, with almost 27 million monthly unique visitors. Live Nation Concerts produces over 22,000 shows annually for more than 2,300 artists globally. Front Line is the world's top artist management company, representing over 250 artists. These businesses power Live Nation Network, the leading provider of entertainment marketing solutions, enabling nearly 800 advertisers to tap into the 200 million consumers Live Nation delivers annually through its live event and digital platforms. For additional information, visit http://www.livenation.com/investors.
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