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SParikh wrote: This article speaks true to the importance and capitalizing of the cloud. Me having experience dealing with cloud based tech and consulting and integration services, I realize the need for a secure and consistant cloud service. Many people are concerned with the privacy, or lack thereof, that could occur with storing personal documents into a non-physical storage unit. I can see, though with companies such as ours and Metacloud, we are working toward a more secure and easy to use cloud system for both personal and professional use. Spursh Parikh www.sererra.com
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Clarity Services, Inc. Announces Partnership with iovation Inc. for Advanced Fraud Prevention
Clarity Services' partnership with iovation

CLEARWATER, Fla., Jan. 8, 2013 /PRNewswire/ -- Clarity Services, Inc., the leading real-time credit bureau providing fraud detection and credit risk management solutions for Middle America announces its partnership with iovation Inc., the leader in device-based fraud and abuse management tools with intelligence on more than one billion devices worldwide.

iovation's service, ReputationManager 360, protects online businesses and end users against fraud and abuse by combining real-time IP geolocation, device identification, and device reputation to help determine if an online transaction is risky.

"We're excited to have the opportunity to work with one of the most innovative players in the alternative lending market, further extending our tradition of service in the financial services market," said Jon Karl, vice president of corporate development at iovation. "The unique data and technology approaches of both Clarity Services and iovation are well aligned and will make for a particularly successful combination."

As online fraudulent behavior continues to grow, iovation has real-time visibility into more than a billion devices from around the world, preventing over 150,000 fraud attempts daily.

"Clarity is proud to be partnered with a world class organization like iovation," said Tim Ranney, president of Clarity Services. "We believe that the combination of Clarity's unique data elements and iovation's device-based fraud and abuse management tools will greatly reduce a lender's risk of funding fraudulent transactions."

Clarity's new product, Clear PC Fraud, combines iovation's device identity data with Clarity's robust data variables to form a powerful product that helps lenders to reduce their risk of lending to fraudulent consumers.

For more information about Clarity Services, please contact Susana Walls at swalls@clarityservices.com. For more information about iovation, please contact Connie Gougler at connie.gougler@iovation.com.

About Clarity Services, Inc.With over 30 million unique consumer identities, Clarity Services is an industry leader in providing powerful reporting products on under banked, non-prime, thin file consumers with real-time consumer data to facilitate fraud detection, risk management, and more. For more information, visit www.clarityservices.com.

About iovation Inc.

iovation protects online businesses and their end users against fraud and abuse through an industry-leading combination of advanced device identification, shared device reputation and real-time risk evaluation. More than 2,000 fraud managers around the globe leverage iovation's database of internet devices and relationships between them to determine the level of risk associated with any type of online transaction. Retail, financial services, social network, gaming and other companies make real-time queries to iovation's knowledge base of more than 1.2 billion devices from every country in the world. Clients also leverage iovation's Fraud Force Community, an exclusive virtual crime-fighting network of the world's foremost security experts sharing intelligence about cybercrime and prevention techniques. Every day, iovation stops over 150,000 fraud attempts. For more information, visit www.iovation.com.

This press release was issued through 24-7PressRelease.com. For further information, visit http://www.24-7pressrelease.com.

SOURCE Clarity Services, Inc.

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