Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Expo on Google News

2008 West
DIAMOND SPONSOR:
Data Direct
SOA, WOA and Cloud Computing: The New Frontier for Data Services
PLATINUM SPONSORS:
Red Hat
The Opening of Virtualization
GOLD SPONSORS:
Appsense
User Environment Management – The Third Layer of the Desktop
Cordys
Cloud Computing for Business Agility
EMC
CMIS: A Multi-Vendor Proposal for a Service-Based Content Management Interoperability Standard
Freedom OSS
Practical SOA” Max Yankelevich
Intel
Architecting an Enterprise Service Router (ESR) – A Cost-Effective Way to Scale SOA Across the Enterprise
Sensedia
Return on Assests: Bringing Visibility to your SOA Strategy
Symantec
Managing Hybrid Endpoint Environments
VMWare
Game-Changing Technology for Enterprise Clouds and Applications
Click For 2008 West
Event Webcasts

2008 West
PLATINUM SPONSORS:
Appcelerator
Get ‘Rich’ Quick: Rapid Prototyping for RIA with ZERO Server Code
Keynote Systems
Designing for and Managing Performance in the New Frontier of Rich Internet Applications
GOLD SPONSORS:
ICEsoft
How Can AJAX Improve Homeland Security?
Isomorphic
Beyond Widgets: What a RIA Platform Should Offer
Oracle
REAs: Rich Enterprise Applications
Click For 2008 Event Webcasts
SYS-CON.TV
Top Links You Must Click On


Edit Optimisation’s Survey Reveals over 60% of Marketing Budgets Should Be Spent Online in 2013

According to the survey report nearly all of the respondents – a selection of leading Marketing companies and agencies including E-Shot.net and SiteVisibility – believe that marketing budgets in 2013 should be focused on web based marketing. The findings of the survey found here show that despite the huge sums of money invested in Television and Radio advertising in 2012, the majority of respondents no longer believe these media to be as effective as they once were.

“Respondents claimed they would spend an average of 67% of a marketing budget on web based activity in 2013.”

Edward Bennett, Senior SEO, Edit Optimisation

A core finding of the survey highlighted a stagnation in companies willing to allocate substantial sums of money for marketing budgets leading to a lack of flexibility. The report further highlights the fact that only 18% of companies surveyed plan to increase their marketing spend in 2013. A lack of consumer confidence alongside political, fiscal and social instability in Europe are cited as key factors to blame.

“We allocate a large portion of our yearly marketing budget on SEO and other online marketing tools. We expect to continue this in 2013 and already are considering increasing the % of budget.”

Mary Doyle, DQ Global

The report also revealed the advice respondents would give to anyone drawing up their marketing budget in 2013. The consistencies that came out included Sharing Departmental Budgets, Investing more in CRM, Leaving a portion of your 2013 budget earmarked for quick reaction to market changes and most importantly remaining flexible.

“Sometimes we wonder why so many companies invest so much of their marketing budgets in TV and Radio advertising. Our best ROI with our marketing budget has and will continue to be through online channels.”

James Lovatt, Core Technical Solutions

The conclusion indicates that upwards of 60% of a company’s marketing budget should be spent within online marketing streams. Traditional media like television and radio arenow seen as a bad return on investment.

Edit Optimisation

press@editoptimisation.co.uk

http://www.editoptimisation.co.uk/

About Business Wire
Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Enterprise Open Source Magazine Latest Stories . . .
More and more Web sites and applications are being moved from Apache to nginx. While Apache is still the number one HTTP server with more than 60% on active Web sites, nginx has now taken over the 2nd place in the ranking and relegated Microsoft’s IIS to 3rd place. Among the top 10.000...
Jérôme is a senior engineer at Docker, where he rotates between Ops, Support and Evangelist duties and has earned the nickname of “master Yoda”. In a previous life he built and operated large scale Xen hosting back when EC2 was just the name of a plane, supervized the deployment of fib...
Couchbase on Tuesday announced the expansion of its partner ecosystem. Newly announced partnerships with Cloudsoft, CumuLogic and ElasticBox will give customers the option to deploy Couchbase Server to public, private, and hybrid cloud infrastructure. With these new partners, customers...
The Open Web Application Security Project (OWASP) is focused on improving the security of software. Their mission is to make software security visible, so that individuals and organizations worldwide can make informed decisions about true software security risks and their OWASP Top 10 ...
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one o...
In his session at 15th Cloud Expo, Mark Hinkle, Senior Director, Open Source Solutions at Citrix Systems Inc., will provide overview of the open source software that can be used to deploy and manage a cloud computing environment. He will include information on storage, networking(e.g.,...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021




SYS-CON Featured Whitepapers
ADS BY GOOGLE