yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Expo on Google News

2008 West
Data Direct
SOA, WOA and Cloud Computing: The New Frontier for Data Services
Red Hat
The Opening of Virtualization
User Environment Management – The Third Layer of the Desktop
Cloud Computing for Business Agility
CMIS: A Multi-Vendor Proposal for a Service-Based Content Management Interoperability Standard
Freedom OSS
Practical SOA” Max Yankelevich
Architecting an Enterprise Service Router (ESR) – A Cost-Effective Way to Scale SOA Across the Enterprise
Return on Assests: Bringing Visibility to your SOA Strategy
Managing Hybrid Endpoint Environments
Game-Changing Technology for Enterprise Clouds and Applications
Click For 2008 West
Event Webcasts

2008 West
Get ‘Rich’ Quick: Rapid Prototyping for RIA with ZERO Server Code
Keynote Systems
Designing for and Managing Performance in the New Frontier of Rich Internet Applications
How Can AJAX Improve Homeland Security?
Beyond Widgets: What a RIA Platform Should Offer
REAs: Rich Enterprise Applications
Click For 2008 Event Webcasts
Top Links You Must Click On

Consumers Changing Holiday Shopping Behavior To Rack Up More Rewards

New data from Cartera Commerce, the leading provider of card-linked marketing solutions, suggests that rewards-conscious consumers are concentrating their holiday shopping behavior and purchasing power with their favorite credit card and airline rewards programs to take advantage of card-linked offers that result in extra cash back, points and miles.

According to the data, consumers who shopped card-linked offer sites from 15 top rewards programs spent 88 percent more between Thanksgiving and Cyber Monday this year than last. This was four times the growth of overall ecommerce in the same period, according to a report from comScore. Offer conversion rates on these sites increased more than 34 percent year over year, indicating greater consumer desire to reap rewards as they shop for the holidays.

“Instead of using Google to hunt for the best deals this holiday season, our data shows that rewards-conscious consumers are flocking to sites powered by their favorite miles, cash back and points programs to maximize rewards,” said Tom Beecher, president and CEO of Cartera Commerce. “As a result, we’re seeing merchants shift their loyalty and marketing initiatives to capture sales through rewards programs that shoppers already prefer. This year’s enormous growth in engagement and activity suggests that consumers and retailers are learning how to make the most of card-linked offers, and we expect this momentum to continue in 2013 and beyond.”

Cartera compared year-over-year engagement and sales data from top bank and travel rewards offer sites from Thanksgiving to Cyber Monday. Highlights include:

  • Total online sales generated via rewards shopping sites jumped 88 percent – more than four times the 21 percent ecommerce growth as reported by comScore
  • The number of total online transactions grew by 72 percent
  • Offer “click to sale” conversion rates grew by nearly 35 percent
  • The average order value (AOV) of online sales linked to rewards offers was up 9 percent
  • The top 10 percent of rewards collectors spent more than $1,000 online during the five-day period - up more than 20 percent

About Cartera Commerce

Cartera Commerce is the leading provider of card-linked marketing solutions that increase revenue and customer loyalty for merchants, banks, card issuers and loyalty programs. For merchants, Cartera powers OfferLink℠, the industry's largest card-linked advertising network that markets offers to more than 150 million consumers - including 65 million active linked cards - to help acquire and retain customers. For banks, card issuers and loyalty programs, Cartera provides the industry's most comprehensive card-linked offer platform that powers personalized in-store and online shopping programs to build consumer engagement, maximize card spend and create new revenue streams. Three of the top four largest financial institutions, all five largest airlines and thousands of merchant advertisers drive incremental revenue with Cartera's fully-managed, performance-based solutions. The company is headquartered in Lexington, Mass. For more information, visit

For press inquiries, please contact:

About Business Wire
Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Enterprise Open Source Magazine Latest Stories . . .
Using any programming framework to the fullest extent possible first requires an understanding of advanced software architecture concepts. While writing a little client-side JavaScript does not necessarily require as much consideration when designing a scalable software architecture, t...
Test-driven development (TDD) has been around for a while now. Behavior-driven development (BDD), a comparably recent methodology, emerged from the practice of TDD and could reasonably be called a narrower application of TDD. The TDD process allows a developer to use a failing unit t...
Developers generally like to share their code, and many of them do so by open sourcing it on GitHub, a social code hosting and collaboration service. Many companies also use GitHub as a convenient place to host both private and public code repositories by creating GitHub organizations ...
It is no surprise that OpenStack has evolved into a widely adopted cloud management framework. As it hurtles on a trajectory of rapid growth, a new breed of demands are making themselves felt – demands that a mature platform of this nature and scope must satisfy. One such requirement i...
The combined notions of open source and the ‘community contribution’ model of collaborative software application development are, of course, not new. The history of open source is actually traced back to early software exchanges between universities driven by academic principles of kn...
Cloud computing delivers on-demand IT resources that provide businesses flexibility. The challenge is the cost and complexity of cloud security compliance (PCI, HIPAA, FFIEC). Raxak Protect automated cloud security enables cloud apps to be deployed quickly and cost-effectively. Get the...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)!

Advertise on this site! Contact advertising(at)! 201 802-3021

SYS-CON Featured Whitepapers