LOS ANGELES, Nov. 7, 2012 /PRNewswire/ -- King of Jewelry, located in Los Angeles' Downtown diamond district, is a world-class jewelry store with almost two decades of experience. Its specialty is offering custom designed diamond engagement rings at a wholesale price, though it also specializes in wedding rings, eternity rings, earrings, pendants, bracelets, and loose diamonds. King of Jewelry is truly a one-stop shop for jewelry in Los Angeles. Recently, the store has gained repute for its staff's uncanny ability to match a famous style of engagement ring to one in its inventory. The employees are aided by the massive selection at King of Jewelry, matching its cushion, emerald, heart-shaped, oval, princess, and asscher cut loose diamonds with beautifully designed bands.

A look at King of Jewelry's blog and the company's Facebook and Pinterest pages at first reveals customers happily sharing their purchases on their hands, even years later. Then, there are pictures of new and popular pieces in the King of Jewelry online store in dazzling definition, with links to several styles. Finally, interestingly, side by side comparisons of King of Jewelry merchandise with famous engagement and wedding rings emerge. These clever associations showcase the talent at work at King of Jewelry for matching world-class pieces with comparable, well-known styles.

For example, there's a juxtaposition of Jessica Biel's engagement ring with a similar style available at King of Jewelry. Hers is radiant cut double halo platinum and the picture of it links to a page full of various dual halo radiant cut diamond engagement rings at the King of Jewelry online store. The King of Jewelry pieces come in various carots and grades, providing more options for the customer who can also then choose their band metal and size. Of course these pieces aren't exact replicas of Jessica Biel's ring, but they are perfect for the consumer who wants a unique piece and felt inspired by her gorgeous engagement ring.

A similar comparison is made with many other famous rings, from the trendiest styles to the most enduring classics. Of the former, Blake Lively's engagement ring from Ryan Reynolds is dissected and compared with many of King of Jewelry's rings. The King of Jewelry blog discusses aspects of her ring—the rose gold metal, the oval shaped diamond, and the micro pave band—and then matches each feature with a listing of the company's own goods.

In addition, King of Jewelry takes a look back at one of the most timeless rings of all time: Grace Kelly's from the Prince of Monaco. This well-remembered stunner is remarkable even when compared to some of today's ostentatious wares; it's a gorgeous emerald cut diamond, flanked with two baguettes, on an eternity band. King of Jewelry then proffers a listing of its 3-stone emerald cut diamond rings, again with options in regards to carat and grade. As a companion listing, the company then shares a link to its impressive collection of emerald cut diamonds for even more choices.

This expertise isn't just for miming celebrity pieces; it can also be used for matching a style to rings with sentimental value. Perhaps a customer has a memory of her grandmother's ring that has been lost to time or he or she wants to reset a heirloom in a new band. This can all be done at King of Jewelry. More information on the company can be found online at www.kingofjewelry.com.

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SOURCE King of Jewelry