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Socialcast(R) by VMware Named a Leader in IDC MarketScape: Worldwide Enterprise Social Software
Major Market Research Firm Acknowledges Socialcast's Leadership Position in Worldwide Enterprise Social Software Market; Integration Capabilities, Security and Compliance and Proven Track Record of Successful Deployments Drive Top Position in Latest Repor

PALO ALTO, CA -- (Marketwire) -- 11/07/12 -- VMware, Inc. (NYSE: VMW), the global leader in virtualization and cloud infrastructure, today announced Socialcast® by VMware has been recognized as a "Leader" in the latest IDC MarketScape: Worldwide Enterprise Social Software 2012 Vendor Analysis (doc #237336, October 2012). The report from IDC* highlights VMware's leadership position in the enterprise social software segment and validates the company's strategy around business system integrations, mobile capabilities, analytics and providing real business value for customers.

According to the report, Socialcast integration capabilities, mobile access options, and multiple options for accessing Socialcast communities, including desktop and Outlook connectors, all contributed to the Leadership ranking. As mentioned in the IDC report, "the ability to link business systems and services together in a secure but open application framework has given Socialcast a leadership position."

"Social capabilities impact the way work gets done and will eventually touch the entire application portfolio in some way," said Vanessa Thompson, research manager for IDC's Enterprise Social Networks and Collaborative Technologies. "As the enterprise social market matures, leaders in the space will enable enterprise social networks that help users access information in real time and in context, and add value to existing business systems by socially enabling business processes."

The current capabilities of Socialcast along with the potential for workflow, content and social experience integrations and the VMware partner, channel and product ecosystem will allow Socialcast to displace standalone enterprise social software players.

"Socialcast has focused on executing a vision for how social will change the way we work, and built an enterprise platform to integrate social across the enterprise, accessible by any device," said Tim Young, VP of social enterprise at VMware and founder of Socialcast. "Being recognized as a leader by IDC validates our strategy and recognizes the ability of VMware to lead this fundamental shift in the way we get work done."

The announcement comes as Socialcast adoption among enterprise companies across all industries continues to grow. Newly announced Socialcast customers include minerals and mining leader Boart Longyear, financial analytics company FactSet, publishing house Archant, and financial services company HCI Capital. These companies have all selected Socialcast for their enterprise social networks. They join existing Socialcast customers including industry leaders such Philips and Humana. To see more, visit:

"With Socialcast we're able to connect more than 20,000 employees and it's become integrated across our company and a key element of how we communicate today," said Jeff Ross, community manager at Humana. "Our team looked at all the tools available in the enterprise social network space and for best of breed functionality and features, offering an on-premise option for security purposes and value Socialcast was the best option."

Additional Resources:


* IDC MarketScape: Worldwide Enterprise Social Software 2012 Vendor Analysis (IDC #237336) October 2012

About IDC MarketScape
IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.

About VMware
VMware (NYSE: VMW) is the leader in virtualization and cloud infrastructure solutions that enable businesses to thrive in the Cloud Era. Customers rely on VMware to help them transform the way they build, deliver and consume Information Technology resources in a manner that is evolutionary and based on their specific needs. With 2011 revenues of $3.77 billion, VMware has more than 400,000 customers and 55,000 partners. The company is headquartered in Silicon Valley with offices throughout the world and can be found online at

VMware, and Socialcast are registered trademarks and/or trademarks of VMware, Inc. in the United States and other jurisdictions. All other marks and names mentioned herein may be trademarks of their respective companies. The use of the word "partner" or "partnership" does not imply a legal partnership relationship between VMware and any other company.

Forward Looking Statements

This press release contains forward-looking statements including, among other things, statements regarding expectations for the growth of Socialcast, the potential for workflow, content and social experience integrations, the adoption of Socialcast by VMware partner, channel and product ecosystems, the potential for Socialcast to displace standalone enterprise social software players and VMware's strategy around business system integrations, mobile capabilities and analytics. Actual results could differ materially from those projected in the forward-looking statements as a result of certain risk factors, including but not limited to (i) adverse changes in general economic or market conditions; (ii) priorities, delays or reductions in information technology spending; (iii) competitive factors, including but not limited to pricing pressures, industry consolidation, entry of new competitors into the enterprise social software market, and new product and marketing initiatives by our competitors; (iv) our customers' ability to develop, and to transition to, new products and computing strategies such as enterprise social software; (v) the uncertainty of customer acceptance of emerging technology; (vi) rapid technological and market changes in mobile computing; (vii) changes to product development timelines; (viii) VMware's ability to protect its proprietary technology; and (ix) VMware's ability to attract and retain highly qualified employees. These forward looking statements are based on current expectations and are subject to uncertainties and changes in condition, significance, value and effect as well as other risks detailed in documents filed with the Securities and Exchange Commission, including our most recent reports on Form 10-K and Form 10-Q and current reports on Form 8-K that we may file from time to time, which could cause actual results to vary from expectations. VMware assumes no obligation to, and does not currently intend to, update any such forward-looking statements after the date of this release.

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Dan Wire
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