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Market Research Report - Food Producers Increasingly Turning to Natural Food Colors After Artificial Color Additives Health Scares

ROCKVILLE, MD -- (Marketwire) -- 11/07/12 -- has announced the addition of "Natural Color for Beverages," to their collection of market reports.

Color is associated with food safety -- apples must be red or green, meat should be red, and peas green -- and an inappropriate color is associated with spoilage, bad processing, or faulty transportation. Consequently, the quality of food products is associated in the first instance with color [Clydesdale, F.M. 1993]. Increasingly, food producers are turning to natural food colors, since certain artificial color additives have demonstrated negative health issues following their consumption [Bridle, P. and Timberlake, C.F., 1997].

The FDA has classified the pigments derived from natural sources such as vegetables, minerals, or animals, and manmade counterparts of natural derivatives as Exempt from certification [Delgado-Vargas, F. et al., 2000].

The report mainly concentrates on the methods adding or preserving the natural colors in beverages. This is done either by adding natural pigments or their sources to the beverages while processing, or by adding color stabilizers/ fading inhibitors to preserve the inherent pigments of beverages made out of natural sources. The analysis also covers the patents dealing with juices which are colored due to the constituent fruits or vegetables.

Dolcera report focuses on finding the relevant patents encompassing the research that has been taking place in this field. Dolcera has a standardized and tested procedure to formulate comprehensive patent search strategies to retrieve all the relevant patents. The report highlights year-wise patent activity (trend line) along with the key industrial players in the field. A comprehensible result in the form of Dolcera dashboard has been given. Dashboard links the Companies in each category to their patents, hence making an interactive platform for analysis. Dolcera has retrieved around 411 relevant patents related to Natural colors for beverages, covering around 12 countries. Furthermore, several patents have been mapped to commercially available products produced by the respective assignees and other licensees.

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