ANAHEIM, Calif., Nov. 6, 2012 /PRNewswire/ -- Business4Better and OneOC invite you to join a free webinar that will explore the impact of utilizing video to increase the awareness, impact and value of your nonprofit initiatives.

(Logo:   http://photos.prnewswire.com/prnh/20120925/LA80579LOGO-b)

Scheduled for Wednesday, November 7^th at 2 PM ET, "Video Storytelling" is the second free webinar in an educational series designed to arm nonprofits with the knowledge and tools to propel cause marketing effectiveness.  Moderated by Dan McQuaid, President and CEO of OneOC, and presented by Gena Sabin, Director of Multimedia Business for PR Newswire, the 45-minute webinar will delve into the benefits of developing a video strategy to increase visibility around a cause, as well as to attract and engage partners, volunteers and donors.  

To register for free, visit http://bitly.com/SfnTxP.

The Business4Better Conference and Expo, which will bring together hundreds of nonprofit exhibitors and 2,000+ corporate executives, will take place from May 1^st to 2^nd, 2013 in Anaheim, CA. Interested nonprofits can apply for a free exhibition spot at http://www.business4better.org/nonprofit-application/. To learn more about B4B and opportunities to get involved, visit www.business4better.org.

About Business4Better Movement
Business4Better (B4B) aims to build a movement of successful corporate and nonprofit partnerships that have a positive impact on communities and expand the meaning of being a better business. It is the platform that enables both businesses and nonprofits to thrive, share, inspire, educate and form partnerships that prove Business4Better benefits both communities and businesses. The B4B movement is centered around an annual industry-leading, non-commercial conference and exhibition featuring high-level keynotes, educational content, relationship building and dynamic exhibition space for nonprofit organizations. The event is part of a larger Responsible Business initiative and movement being led by UBM employees in the communities in which they live and work. Events are currently held in Brazil, India, the United Kingdom and the United States. The Business4Better Conference and Exhibition will take place May 1-2, 2013 in Anaheim, CA.

About UBM plc
UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. Our 6,500 staff in more than 30 countries are organized into specialist teams which serve commercial and professional communities, helping them to do business and their markets to work effectively and efficiently.

About OneOC
OneOC, formerly Volunteer Center Orange County, is a nonprofit 501c3 organization committed to accelerating nonprofit success through volunteer, training, consulting and business services. Serving Orange County, California, OneOC provides support and solutions to more than 650 nonprofit organizations and community initiatives each year. Building on a 52-year history of mobilizing volunteer action, the organization announced its new name on September 15, 2010 to signal the expansion of its integrated service offerings to help nonprofits become as effective and efficient about their mission as they are passionate. OneOC is affiliated with Points of Lights Institute and HandsOn Network, enabling participation in national community service initiatives and connection to a larger movement of change. For more information, visit www.OneOC.org.

Media Contact
Natalia Wodecki
Senior Communications Director
UBM TechWeb
(415) 947-6762
nwodecki@techweb.com

SOURCE Business4Better