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All well-known systems engineering methodologies and enterprise system development programs leverage testing environments. Testing environments can be built and operated for very different purposes, ranging from prototyping and simulation, to pre-production load testing and usability o...Oct. 31, 2009 10:00 AM EDT Reads: 743
Lately I seem to feel like that 80's Rock Band that had that one big hit, doomed to play the same song night after night. In my case I happened to stumble upon this thing called Cloud Computing a little earlier then most. Over the last 6 years or so I've watched as the concept of outso...
The largest growing economic force in the world is not China or India it is Women. The earning power of women globally is expected to reach $18 trillion by 2014, a $5 trillion rise according to World Bank estimates. That is more than twice the estimated 2014 GDP of China and India comb...
Ryan Greives, Media Relations Specialist for Indianapolis-based BLASTmedia, has launched The Social Media Guide on Ulitzer. His industry knowledge and experience covers everything from consumer Internet companies and gadgets to highly complex enterprise software and hardware technologi...
Here are 3 Tips to Improve Blog Titles and Increase Traffic for small and midsize companies just getting into blogging and social media. Writing good blog titles is vital to building interest in your blog, getting it ranked by search engines, and getting people to repeatedly come back ...
Social media is touching all of our lives. Even in the early stages of social media development, it is hard to talk with any network or tech-savvy person without having a conversation that is fairly intelligent on the topic.
There are more than 20 typhoons each year in the Philippines, on average. But Ondoy broke all records for the amount of rainfall in a short period of time. Hundreds of people were killed, hundreds of thousands made homeless, and millions directly affected. I was lucky that Typhoon Ondo...
We have many typhoons in the Philippines, and they always cause trouble. Thank-you for your help with this one. I want to let everyone know again that this is not the only time that we have trouble in the Philippines. We have so many typhoons every year. Many people die each time we ha...
Ok, so, here are my thoughts on Ulitzer... As a blogger, I focus on traffic and I spend quite a lot of time optimizing my SEO. Since the target audience of my articles is much greater than the reach of my blog, Ulitzer is actually helping me increase my content reach. Moreover, Ulitzer...
The round of applause that greeted the suggestion that Ken Cron be promoted from Interim CEO to full CEO of Computer Associates International (renamed as CA as one of the first action items by John Swainson) left a smile on the face of Chairman Lewis Ranieri at the company's annual sha...
This is part three of a five part series on the importance of personal branding in garnering positive word of mouth. In our hyper-connected society, word of mouth has become “world of mouth” and recommendations truly craft your online and...
Keeping your brand alive and well on the Web isn't as easy as it looks. There are few things as important as your reputation, and in the Web 2.0 economy, your reputation is increasingly tied to your web presence. So keeping the website up, available, and responding quickly is critical ...
Most companies pay a lot of attention to their homepage. But, with search results driving a majority of click through, what happens when your website visitors come in through the back door via an internal page? All of your web pages must establish context to keep your visitors from bou...
It will take you twenty times to learn this move – New students come into class and see all of the Hapkido techniques on sheets on the wall. The list is intimidating to say the least. Korean terminology, foundational moves, nuanced techniques and sometimes small notes written in pen on...
That's the word from veteran SEO expert Heather Lloyd-Martin
SEO is not about creating a website sausage overstuffed with key words and phrases. It’s all about creating relevant and compelling content that transforms you into a thought leader who can become a trusted provider. You can...
Are marketing and sales sending email messages relevant to your prospect's interests? Find out how messaging misses the mark and how you can change it to create higher levels of prospect engagement.
Game theory is applied mathematics enabling an evaluation of strategic decisions. Win loose or Win Win: its a choice based on our beliefs and the perceived nature of our relationships. As the networks of interdependence within and beyond communities and nations get more complex, the...
Bernie Borges' new book: Marketing 2.0: Bridging the Gap between Seller and Buyers through Social Media Marketing. Bernie's book aims to give a macro view of social media marketing with a focus on "what it is" and "how" small and medium size businesses (SMB) can develop a strategy, imp...
“That its not enough to focus on social alone. That nurturing the conversations in the social realm are the starting point not the end game. That it is indeed about getting customers to influence each other to make positive purchasing and brand affinity decisions. That the core philoso...
Wikipedia sucks. Why do I say this? Obviously I’ve just had yet another bad experience with the self-professed Gods who “manage” the encyclopaedia. But before I bore you with the Data as a Service controversy (ooh, that sounds exciting, doesn’t it!?), let̵...
Google's announcement about ChromeOS last week caused some technology pundits to hyperventilate about impending doom for Microsoft and put another notch in Google's product launch belt.While speculation runs rampant about the two giants as they battle it out for dominance in the OS and...
We've all experience "mosquito marketing." You know what I mean - those hit and run messages you ignore because they're more irritating than valuable. Becoming a trusted expert is now the prerequisite for catching your leads' attention. Email marketing takes more than hitting send. Fin...
LIGATT's Hacker for Hire service is now using Twitter, a popular social networking service, to answer cyber crime questions and concerns around-the-clock regarding all aspects of cyber crime. Through the use of Twitter, consumers have the ability to receive feedback at any time of the ...
I'm excited about Google Wave, based on TechCrunch's description of it, and my own fervid projections of what I'd like it to be. If I'm understanding it correctly — and the likelihood is that I'm not ... take that as a serious warning — this could be bigger than Facebook ...
Within the “Start It Up” section of the magazine, Sara Wilson craftily titled the article “Get Thee to a PR Firm.” We’ll provide a link to the article when it comes up online for those of you who don’t subscribe to one of our favorite pubs. Sara tells some interesting stories of busi...
MeettheBoss surveyed 15,000 of its 200,000 executive members to understand more about what effect Web 2.0 has had on the business world.
Although Google Wave is not open for public yet but after a preview at the features just introduced by Google I think Google Wave is much better, interactive, fun and less-hectic than some of today's top social media tools.
They call it public relations for a reason. Although PR methodology has focused primarily on getting the traditional media to write about your company or your client’s company, the goal has always been to influence ‘the public', that is those members of the population that you want to...
"Mass psychology" scientists study this kind of phenomena and the "mass psychology of fascism" is of course the most famous lab case. The extraordinary experience SYS-CON Media lived through became part of a Forbes Magazine investigative cover story called "Attack of the Blogs" that fo...
Monday evening I'm giving a lecture at the Jerusalem Technical Writers Group on The Secrets of Corporate Blogging to a room full of technical and marketing writers, many of whom have a passing but probably incomplete knowledge of blogging. If you're interested in attending, see the abo...
Remember how the media leapt on the study that showed that being on Facebook lowered your grades in school? The study was, shall we say, flawed. But it was a media-seeking rocket. Now, 2.5 weeks later, Josh Pasek, eian more, and Eszter Hargittai have published "Facebook and academic p...
Even with these impressive first stats, Ulitzer users for the next 12 to 24 months will only be a fraction of the early adopters of tomorrow's social media tools. Ulitzer offers quality content under a managed environment. Google News keyword alerts are already contaminated with meanin...
There’s an old adage that says you have to spend money to make money. In the data center these days this is more true than ever. You have to invest in technology capable of making your data center more efficient in order to make (save) money. A recent Robert Half Technology survey of 1...
This whole Web 2.0-sucking-the-life-out-of-servers problem? Yeah, it’s nothing new if you’ve been paying attention.
I am not one prone to fits of smug arrogance. I don’t generally ever say “I told you so” (even if I did) or tsk-tsk when you failed to listen to some nugget of wisdom...
I am thinking that I was wrong about Twitter. When I first came across it -- I couldn't see the point. Who really cares what me or anyone else is doing? It reminds of those co-workers that are at your desk talking all day while your actually trying to be productive. As reality would se...
Jascha Franklin-Hodge, Chief Technology Officer and Founding Partner of Blue State Digital, will be presenting "Lessons from the Obama Online Campaign" as a special lunchtime Keynote Address on March 27 at 12:45 PM at the Philadelphia Marriott West. Blue State Digital specializes in wi...
So, you have a good education, a killer resume, references -- the whole nine yards. And yet, no one is hiring you! This was the case with a friend of mine, Betty M., who went through over 20 interviews for technical writing jobs and in many cases, was invited to come back in for second...
